Super Bowl Winning Coach Tony Dungy Featured in Free Downloadable Video Message for Game Watching Parties on February 5th

Contact: Kenny Jahng, 973-500-8536, kjahng@fivestone.com

GRAND RAPIDS, Mich., Jan. 23, 2012 /Christian Newswire/ -- This year's football fans gathering at various watch parties will have access to one Super Bowl coach's personal thoughts during halftime. A free downloadable video kit is available to local game watching party organizers which features Super Bowl winning coach Tony Dungy and his wife Lauren.

The video message includes a personal appeal to Americans on the subject of the current orphan crisis and adoption. Dungy is involved with The Adoption Journey Project to help influence more couples to consider adoption.

"The big win on Super Sunday would be to raise awareness about the millions of children who need a family. I would love to see thousands of local community groups and circles of friends gathering together to stop and consider how they can help," said Dungy, the winning head coach of the 2007 Super Bowl Champion Indianapolis Colts.

"With more than 100,000 children in need of a stable and loving family in the US, if just a fraction of groups gathering to watch the Big Game influence just one family to adopt, we would make a huge dent in this social crisis," said Marc Andreas, Vice President of Marketing at Bethany Christian Services, the largest adoption agency in the country.

Free Halftime Video Kit available online:

· 3 minute video featuring Super Bowl winning coach Tony Dungy and wife Lauren Dungy

· Printable guide for event organizers for introducing the video and starting conversations about Tony & Lauren's message

· Instructions for downloading the video with multiple ways to play it on the television

Additional resources are being published on AdoptionJourney.org for couples and families about adoption such as FAQ's by peer couples that have already gone through adoption, webcasts, and ongoing content publishing featuring families and leaders involved with adoption initiatives.

About The AdoptionJourney.org Project

The AdoptionJourney.org project is a collective of organizations who want to break down the barriers to adoption -- Bethany Christian Services, Lifesong for Orphans, and Lifeline Children's Services. The goal is to foster honest conversations about the adoption process, offer comprehensive yet easily accessible information about domestic and international adoption, and connect those who have already adopted with those who are thinking about it.

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