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Religion Newswire 202-546-0054
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Author Advocates that Leaders 'Talk Like
Jesus'
By Woody Wilcox (of Wilcox News Service) Contact:
Woodrow Wilcox, 219-736-0810 MEDIA
ADVISORY, March 18 /Christian
Newswire/ -- "Talk Like Jesus" could be the title of a sermon or a
book by a distinguished minister or theologian. But, in this case, it is
both the title of a book and the message by a distinguished
communications coach who has helped to train network news personalities. The
author Lynn Wilford Scarborough has worked with Paula Zahn, Catherine
Crier, and Isaiah Thomas. She has consulted for over two hundred news
operations including ABC, CBS, CNN, and FOX. She has been involved in
over 6,000 training sessions. Also, she is the president of her own
company.
Scarborough refers to Jesus as the "MASTER COMMUNICATOR". She analyzes
Jesus' communication skills and advocates that you "apply the lessons of
the most effective speaker of all time to your life and career." "Jesus
was a brilliant communicator and the techniques that Jesus used can help
anyone to be more successful," the author said. Instead of being
published by an evangelical book company, "Talk Like Jesus" was
published as a business trade book. "Talk Like Jesus" was published by
Phoenix Books. "Jesus
was not a 'pushover' if you understand the context of his words,"
Scarborough asserted. "He qualified his answers with people. He tested
and evaluated the person's heart before he responded. That is how he
connected with people. And in order to communicate, you must 'connect',"
the author elaborated. "Talk
Like Jesus" is the second book written by author Lynn Wilford
Scarborough. Her first book was "Spiritual Moms: An Inspiration Guide
for Women of Influence" published by
New Hope
Publishers. In her
first book, Scarborough challenged women of all ages to "connect" with
younger women and become their "spiritual moms". "Younger women are eager to have 'spiritual moms' in their lives. Elderly women can be a real blessing to younger women by becoming 'spiritual moms'", Scarborough concluded. |
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